The Urbana U44 dead-on in a black studio void — a wide window of log fire on dark herringbone brick

U44

Name: Urbana U44 Traditional Gas Fireplace
Brand: Urbana

The grand traditional, herringbone deep.

Request 2026 pricing See it in Coldwater

Gas · 5.0 on Google · TSSA-registered installs

Urbana · U44 Series

The traditional, sized up.

A 42 × 36 window of stacked flame on a clean face — the family look, nearly four feet wide.

Clean face, no louvers

“Clean Face - No Louvers” in Urbana’s words — the wide window sits flush in slim steel, nothing around it but metal.

A burner with depth

The “3D Stainless Steel Burner” runs flame front to back under a full-width log set — big-hearth presence, on gas.

III

Seven liners, four log sets

Herringbone in two shades, brick, ledgestone, black glass and steel — under traditional, birch, driftwood or river-rock sets.

Photography: Urbana

Seen in real rooms.

From our Urbana files — in place, and the fire up close. Tap to step inside.

Urbana U44 traditional gas fireplace under a white mantel with a wall clock and armchairs — The family-room classic

Urbana U44 burning in a dark lounge between two chesterfield armchairs — Leather and firelight

Urbana U44 alight in a modern room with snowy trees beyond the glass — Snow outside, birch inside

Driftwood log set burning in the Urbana U44 — Driftwood, up close

Will it fit?

Nearly four feet of window.

The U44 full unit at a gentle angle in its black chase on the studio void

36″ of glass (rounded) 53½″ rough opening

63,000BTU/h max input

42 × 36″window (maker’s rounded)

NG · LPnatural gas or propane

8″ × 11″direct vent

The maker’s numbers

Specifications

63,000 BTU/hMaximum heat

42″ w × 36″ hGlass viewing area

51¾″ w × 53⅜″ hThe unit itself

The fire

Fuel: natural gas or propane
Max input: 63,000 BTU/h
Min input: 41,000 BTU/h NG · 49,000 LP
Efficiency (maker’s figure): 37.6%

The look

Faces: square · arch · outdoor build
Log sets: traditional · birch · driftwood · river rock
Liners: herringbone · brick · ledgestone · black glass

The opening

Glass (maker’s rounded): 42″ w × 36″ h
Unit size: 51¾″ w × 53⅜″ h
Firebox opening: 44⅝″ w × 38⅝″ h
Rough opening: 53½″ w × 85½″ h
Side clearance: 3½″ from finishing edge

The hookup

Venting: 8″ × 11″ or 5″ × 8″ direct
Gas · electrical: ⅜″ NPT · 120 VAC

These are the numbers we install to — every number above is Urbana’s own published figure, nothing rounded by us, nothing guessed. Download the maker’s installation manual, or ask us anything at the showroom.

The U44 family

Pick your build.

Square · 42 × 36″

U44 Square

The crisp modern-traditional face.

You’re here

Arch · 42 × 36″

U44 Arch

The same fire under a softened arch.

Ask us →

Outdoor · 42 × 36″

U44 Outdoor

The same window, built for the patio.

See it →

Real voices · 5.0 on Google

Installed by the crew people write about.

★★★★★

“…the knowledge and guidance we received in determining size, location and finishing design was invaluable.”

Phil M. · Google review

★★★★★

“As someone extremely particular and fussy I was very pleased.”

Josh R. · Google review

Quick answers

The three things everyone asks.

Will it fit my wall?

The rough opening is 53½″ wide by 85½″ tall, venting 8″ × 11″ or 5″ × 8″ direct. Send us a photo of your wall and we’ll confirm the fit before you spend a dollar.

Can it go outside?

The U44 comes in a dedicated Outdoor build with its own installation manual — same window, weather-ready. Ask us and we’ll spec the right one for your patio.

What’s the upkeep?

No wood to haul, no ash to sweep. Like any gas fireplace it wants an annual service — that’s our trade, and the crew that installs it does it.

What it costs

Priced to your home — not from a chart.

Every wall is different — framing, venting, gas line — so your price is real, not a guess.

Tell us about your wall

Two minutes online. Photos help; the booking machine takes them.

Get your real quote

Dan prices your exact install and walks you through every line of it.

Installed by the pros

Nick’s crew frames it to the maker’s spec, runs the venting, and leaves the room clean.

Request 2026 pricing

Or come see it in our Coldwater showroom — the espresso will be on.

U44